12th - 14th January 2017

Join us for another IPM study trip - this time to Athens, Greece.

This 3-day accredited educational trip to Athens is a combination of site visits, lectures & workshops as well as meetings with local place managers (local partnerships, markets, town centre revewal, local initiatives, local tourism etc.). Athens is a particularly interesting case study as Place Management here takes place in an extended economic crisis with the voluntary sector often taking over the role of both state and private sector.

Themes: Re-branding Greece; Innovation, Entrepreneurship, Economic Development and Tourism in Athens; Retailing and Markets; Citizen Participation.

The Study Tour will be hosted by Dr Ares Kalandides, Professor Cathy Parker and Professor Simon Quin. 


Programme Draft

(last updated 21st December 2016)


Thursday, 12th January, 2017

  • Introduction to the programme at Europe Direct, (50, Acadimias St., 106 79 Athens)
  • Introductory Walking tour of Athens
  • Introductory lecture on Athens at the National Technical University of Athens
  • Economic development and tourism in Athens at the Athens Development & Destination Management Agency
  • Group Dinner


Friday, 13th January, 2017

  • Re-branding Greece: Meeting at the Secretariat General of Information and Communication
  • Walking tour or the central commercial district and the municipal market
  • "Urban Dig" - the Omonoia Project: community engagement practices | innovative participatory actions | site-specific performances

Saturday, 14th January, 2017

  • "Place Identity GR": Clusters for Place Identity and Citizens' Participation 
  • Discussion: Museums in cities & place-making at the Athens Municipal Gallery
  • Closing session



Expected outcomes

After this study trip you will have:

…improved your professional skills

…expanded your knowledge on places and widened your understanding of how they work

…learned about the IPM's holistic approach to place management

…found out how solidarity initiatives, the social economy, place management, markets, tourism marketing and urban development function in Athens

…gained insight into how authorities and people in Athens cope with the economic crisis

…met local place managers

…connected with other experts from around the world

…earned 1,500 credit points for your professional development (CPD)



IPM Members 

  • £ 680 ( aprox. € 754) full fee
  • £ 400 ( aprox. € 445) student fee

Non IPM Members (Check this section of our website for information on membership):

  • £ 800 (aprox. € 887 ) full fee & student fee

Your fee includes:

  • Lectures & workshops
  • All teaching materials
  • Refreshments during the day
  • Three light meals
  • One dinner
  • Transporation for site visits

*Fees do not include travel to/from Athens, insurance or accommodation

**Currency exchange as of Oct 12, 2016. 


Check the tweets and images from the last IPM Study Trip (Berlin 2nd - 4th June 2016) here: http://profcathyparker.com/2016/06/05/ipm-study-tour-to-berlin-june-2016-place-management-in-action/.


LOGO EUROPE DIRECT CITY OF ATHENS 01 With the kind support of Europe Direct, City of Athens